Advertising Decisions for Business
In the hyper-media world of today the advertising choices are without limit. Small businesses face many options with little budget. Therefore, advertising decisions must be very efficient and get the best return for the advertising investment.
Learn the basic process that should be used in your advertising decision process. By choosing the right audience, objectives and message first, the advertising channel that you choose will have a much higher chance for success.
- Determine the objectives and audience for your advertising
- Design a message that best communicates your value
- Choose the most effective media for your advertising dollar
Class Schedule
Rescheduled to:
Tuesday, February 9, 2010, 6 pm - 8pm
Register Here
Presentation Available Online
Friday February 12
Sigma College of Small Business, Inc.
6611 Jefferson St., Suite 103
Haymarket, VA 20169
Call (703) 468-1465, or